Community

Rodeo & Community Sponsorships

Don Johnson Sales is proud to support the riders, ropers, and community events that make the Walla Walla Valley home. Applications are year round.

Partner with DJ Sales

We partner with the people and events at the heart of the Western way of life and who share our core values (below. To us, partnership means more than writing a check or hanging a banner. It means both sides bring something to the table and both sides come out ahead. If that’s the kind of relationship you’re after, we’d love to hear from you. Applications are welcome year round.

The ways we partner:

Riders & Ambassadors
We back riders, ropers, and ranchers who love this life and represent it well. If you’re proud to fly our colors and share what we’re about with your community, let’s talk about growing together.

Events, On the Ground
For the right events, we bring a whole lot more than signage. Think a self-help station for quick trailer fixes, a comfort station to rest and refuel, giveaways, operating tack swaps, etc. A crew on site taking care of your contestants and adding value to your event. We become part of what makes your event the place to be.

Events, Sponsorship
Looking for a straightforward event sponsor? We’re glad to support events that reach the folks we serve, with clear value on both sides. Tell us about your event and what a partnership could look like.

Start your application
Core Values

Core Values at Don Johnson

These are the values we hold ourselves to. The application asks how they line up with yours.

Integrity

  • Honest
  • Doing what’s right

Above and Beyond Customer Service

  • Unreasonable Hospitality
  • “Where Everybody Knows Your Name”
  • Intentional

Committed

  • All-In
  • Loyal
  • Follows Through

Motivated

  • Takes Initiative
  • Energized
  • Leads by Example

Enthusiastic

  • Searching for What is Good & Calling it Out
  • Excited for what’s ahead
  • Always growing / wanting to grow

Team Player

  • Seeing a need and acting
  • Encouraging Words
  • Seeks group success over individual success

Apply for sponsorship

Applications are accepted year round, though are budget dependent on fulfillment.
Fill out the form below and it goes straight to our marketing team. We will follow up with you within 14 days.

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Social Media Accounts

Profile or page name, or a link.
Handle or link.
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Additional Info

Core Values at Don Johnson

Every application is read against the values we hold ourselves to at Don Johnson Sales:

  1. Integrity — honest, doing what’s right
  2. Above and Beyond Customer Service — unreasonable hospitality, “where everybody knows your name,” intentional
  3. Committed — all-in, loyal, follows through
  4. Motivated — takes initiative, energized, leads by example
  5. Enthusiastic — searching for what is good & calling it out, excited for what’s ahead, always growing
  6. Team Player — seeing a need and acting, encouraging words, seeks group success over individual success

Prefer a printable copy?

Download the application, fill it out by hand, and drop it off at 8174 Old Highway 12 in Walla Walla or email it to our marketing manager.

Download the printable application (PDF)

Questions about the application?

Our marketing manager handles every sponsorship request and can walk you through what to include before you submit.

Camber McCleary

Marketing Manager
Phone: 509-525-1111
Email: [email protected]

Email Camber